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My encounter with the former CEO of MDA

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Aubeck Kam

Not sure if people outside of the industry know, but the former CEO of MDA, Aubeck Kam, is now the Permanent Secretary for the re-organised Ministry of Communications and Information. 

My previous interaction with him was while he was at MDA, when I asked in a public forum about support for online publications which fall under MDA's Publishing department. The answer is that there isn't: there isn't for technology upgrades (even if you change coding language), there isn't for support for marketing/ advertising funds, NOTHING.

In contrast, print publications get all kinds of perks, including subsidies to convert print to "apps" or "e-books", paid/ subsidized trip to book fairs abroad, etc. (online media has no "book fairs" equivalent because we live in the digital realm)

MDA won't help what they call a "mature" industry (mature because it's easy to set up a "website") but they are surely happy to regulate it.

 

Kien Lee

Founder & Managing Director at SENATUS a popular Fashion magazine

 


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